SEM Manager
Bulls Eye Recruiting
- Austin, TX
Bulls Eye Recruiting is looking for a SEM Manager in Austin, Texas. This person must have strong analytic skills, have a patient demeanor, and willing to work in a dynamic environment. This person must have very strong Adwords experience. Their core job will consist of the following:
- Build, drive and optimize successful Google, Bing, LinkedIn and Facebook PPC marketing campaigns
- Drive continued optimization of SEM campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, landing page testing, etc
- Constant ongoing creation of keywords, display banners, and ad copy
- Manage Display network placement lists on AdWords and through other advertising platforms
- Interpret trends and make recommendations based on client ROI, CPA, CPC, CTR and ROAS
- Go above and beyond to provide phenomenal service to internal and external customers and partners at all times
This individual must also have the following:
- Proficiency with data and Excel-driven analysis- someone very good with Pivot tables
- Prior track record of successfully managing and optimizing direct response campaigns to efficiency and volume goals
- 2+ years of experience in Adwords
- Hands-on experience with campaign management, and ad copywriting
- Familiar with AdWords Editor, Bing Ads Editor and Facebook Business Manager
- Excellent communication, project-management and analytical skills
- Bachelor degree in engineering/mathematics/economics/finance or related field
Posted On: Friday, March 30, 2018